Underarm Delivery
By Brand Heeler
A very novel approach to sports advertising There’s hardly an aspect of modern professional sport ...
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I looked over Jordan (but overlooked Qiáodān)
By Brand Heeler
Michael Jordan in a battle for his Chinese trade mark rights Five years ago, basketball ...
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Don’t meddle with Olympic rights
By Brand Heeler
When it comes to brand enforcement, the Olympics are world champions! The Olympics don’t come ...
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